Page d'accueil desktop et mobile de la nouvelle boutique Shopify Mathilde Ma Muse

MATHILDE MY MUSE: REDESIGN OF THE SHOPIFY STORE

SHOPIFY PROJECT PRESENTATION

Mathilde Ma Muse is a Shopify online boutique of designer jewelry offering elegant, modern and artisanal pieces. Inspired by nature and femininity, each creation combines finesse and originality to enhance all personalities.

✔ Heuristic audit and optimization plan
✔ Premium and original design
✔ Development on Shopify
✔ Mobile-first navigation

I want my project to be studied

+120% SALES COMPARED TO THE PREVIOUS PERIOD! OUR CRO STRATEGY HAS PAID OFF

The Shopify store Mathilde Ma Muse contacted us in the face of a significant drop in the performance of its e-commerce, affecting sales, conversion rates and average basket. The challenge was to identify the causes of this situation in order to reverse the trend.

Our approach began with a deep dive into the data, looking at stats from Shopify, Google Analytics, and Meta to go beyond what was visible on the site. This exploration helped us better understand the flaws and guide the solutions to be implemented.

Based on this analysis, we conducted a complete audit, combining a heuristic evaluation and a concrete action plan. This step is essential to design an optimized sales funnel and a design that is perfectly consistent with the brand identity. Everything was carefully developed on the Shopify platform.

Discover Mathilde Ma Muse's new Shopify site.

MATHILDE MY MUSE LEFT US A RATING OF 5/5 ON THE MALT.FR PLATFORM ❤️

"Le travail d’Olivier a transformé notre site aussi bien visuellement qu’en termes de performance. Son souci du détail, son investissement et sa capacité à suivre nos besoins à la lettre ont été clés dans cette réussite."

Mathilde Simon

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